You know the joke about…

The Starbucks inside a Starbucks? Well, it looks like the only major coffee option at the Orange Circle is going to be Starbucks. After the corporate board of Diedrich’s announced the sale of almost all of their locations to Starbucks the news has finally trickled down to the local stores.

it seems the plan is to convert the one at the Orange Circle to a Starbucks by December. With a Starbucks across the street in the Wells Fargo Bank Building and the only independent options being the Ugly Mug up the street and the upscale espresso bar on the corner next to the beauty academy, there are not that many options left to find an independent cup of coffee (or free Wi-Fi) anymore in north OC.

I’m personally mixed on the sale. I’ve always like the local coffee house feel of Diedrich’s on my days off from work. I sometimes think that Starbucks tries too hard to be the “3rd place.” It will be interesting to see if Starbucks offers free WiFi at the former Diedrich’s stores near UCI and Chapman. It you want my bet, don’t count on it.

2 Comments so far

  1. substitute (unregistered) on September 24th, 2006 @ 1:29 pm

    Starbucks Wi-fi is not ever free. It’s done with the same T-Mobile service available at Borders.


  2. Mike Randall (unregistered) on September 24th, 2006 @ 1:38 pm

    There is free Wi-Fi at the Starbucks that is located in Downtown Fullerton. But in that case the city has a Wi-Fi network and it would just compete with the T-Mobile Service.

    But I doubt Starbucks will ever give us free Wi-Fi.



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