A message to the employees of Helio (at The Block):

Stop asking questions you don’t want the answers to.

I know your stupid marketing campaign is to try and convince consumers that Helio is a lifestyle and not just a crappy phone. I understand that you overstaff your kiosk with vaguely hip youth who don’t hard-sell customers but rather just chat-them-up about Britney or Kanye or whatever the hell else is considered marginally hip and/or cool.

I also understand that it is polite of me to humor your young sales people by smiling and at least acknowledging their existence. However, if you want to sell me a phone, you can start by not insulting my recent purchase at the local music retailer (Virgin) as I walk by. If you’re going to ask me “excitedly” what I just purchased, then at least try not to offend me by making faces or negative comments about the artist who authored my most recent CD acquisition. In other words, don’t be a douche.

Insulting someone’s taste in music is like insulting the core of who they are – it’s a very personal thing. How would you like it if I came up to you and said I didn’t like the freckles on your face, or the tattoo on your arm? You wouldn’t, so when it comes to the way I spend my money, you guys just need to shut it!

Besides, Verizon Wireless is better anyway.

4 Comments so far

  1. jumpcut (unregistered) on September 16th, 2007 @ 12:34 pm

    The Helio guy called out to me while standing next to a sign that said, “Helio: Don’t call it a phone.” I said to him, “Sorry, you can’t help me…I need a phone.”

  2. Jon (unregistered) on September 17th, 2007 @ 9:22 am


  3. David Markland (unregistered) on September 18th, 2007 @ 10:28 pm

    What was your music purchase, btw?

  4. Jon (unregistered) on September 19th, 2007 @ 6:52 am

    Calvin Harris: I created Disco

    Here’s one of the tracks. Enjoy!


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